CREATE A COMPETITIVE EDGE

Give Prospects a Reason to Choose You

Build Positive Prospect Perceptions

It may be an over-used phrase, however perception REALLY is reality. Your prospects’ PERCEPTION of you is critical to your success. With competitors just a click away, you need to establish a visible difference.

To build a visible difference you must attract your prospects’ attention by building awareness of your value, establishing a learning relationship, and building loyalty. So when the time comes – and it will – that a prospect has a serious need, he or she will come to you because you’ve nurtured a relationship based what is relevant to him/her and what you can offer. Price often then becomes secondary when the door is opened to a trusted advisor.

Industry studies tell us 80% of all sales are made after 5 to 7 contacts. However, only 10% of all producers have the where-with-all to keep their name and value in front of prospects that long.

Regardless of where your prospect is in the communication process, SALESPRO keeps you in front of them by systematically releasing the right message, to the right person, at the right time.

Here is how it works -- while SALESPRO warms up cold suspects; it is also nurturing hundreds of qualified prospects until its time for human intervention. At that point, SALESPRO reminds you, or your delegated call center it’s time to schedule or reschedule and confirm an appointment. Because you have multiple call-back and drop-by options, your appointment ratios improve and, within a time, your prospects begin to call or email you, requesting an appointment. It happens all the time!

Use Time to Your Advantage

Top performers know that doubling the time spent in face-to-face meetings will guarantee increased sales. Therefore, they dedicate approximately 50% of their time building relationships with their top clients.

SALESPRO highly intuitive, web-based design was engineered to remove you from every possible non-income generating task. With hundreds of relational communiqués, strategically built into dedicated campaigns, SALESPRO effortlessly keeps your name and unique message in front of prospects, centers of influence and clients. As a result, you free up countless hours to devote towards income producing activities like strengthening client loyalty, retention and referrals.

Redefine Your Worth

Top producers choose to work on things that have a high pay-off rather than devote time to tasks that cost money and not generate it. In today’s marketplace, information gathering and appointment setting has become the number one time-waster. According to a published report by Bruce Volkart, of Volkart, May & Associates, Inc., it takes 9 call attempts to connect with senior executives by phone. Using standard call ratios, a producer would make 45 dials to schedule one appointment. With this in mind, it is easy to believe the same study stated 92% of all producers making their own calls gave up before making contact.

To meld the critical need to follow up by phone after nurturing prospect relationships, while guarding a producer’s time, SALESPRO was designed to include a call center portal. Fully accountable, with log-in, access to only those records earmarked by the producer, and using shared contact data, the caller works in harmony with the producer to further a professional relationship. RSP has approved and trained strategic partners listed on our Services page.

Win Your Prospect's Attention

Exclusively for independent insurance agency producers, SALESPRO Opportunity Builder is designed to leverage the loyalty-creating power of customer relationships. This automated insurance marketing software and lead nurturing system delivers an innovative approach to relationship sales, proven to convert leads, increase appointment-setting activity, and reduce the sales cycle.

SALESPRO is the only completely turnkey, marketing relationship system designed by producers for producers. Understanding your greatest asset is your time, we developed a highly automated, proactive relationship and rapport-building solution to overcome the typical "dread" associated with appointment-setting. SALESPRO will also:

• Organize your entire sales process to streamline the selling cycle;
• Save you time by optimizing what you should be doing – focusing on face-to-face contact and relationship sales;
• Build brand awareness, and create strong relationships with prospects/customers through personalized contact across various media (letters, emails, faxes) that delivers the RIGHT experience to the RIGHT person at the RIGHT time in the way they want to receive it;
• Prevent prospects from falling by the wayside with a robust lead management sales system; and
• Dramatically increasing relationship sales results.

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